One of the biggest challenges for marketers building out in-house teams is attracting and retaining top talent. In this panel discussion with brand-side creative directors we'll ask them why they moved from an agency to work-in house, and what they are doing to hold onto their best talent. 

Moderated by: Daniel Shearer, CMO, Maple

Marketers and agency leaders discuss the use of implementation agencies that specialize in high volume content production typically associated with in-house models. 

Moderated by David Brown, Joint Editor, Campaign Canada

In-house agencies have a lot to deal with internally and externally. They can be considered by their colleagues as a cheap or inferior option to external agencies who have traditionally led brands through strategy and big production. 

As in-house agencies become more prolific, their work needs to follow suit and the best work needs to move the dial for the brand. Discover how to forge an in-house approach through the lens of brand strategy unlocking great work and a unique hybrid agency model where the in-house agency sits firmly at the top table. 

The concerns and challenges of data and consumer privacy are too big to ignore. In a moderated panel discussion, with both brand side and agency execs, we'll explore the pros and cons of taking your media planning and buying in-house in a privacy-first age. 

Moderated by Chris Powell, Joint Editor, Campaign Canada